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Healthcare · Website

Sonopodiatry

A specialist foot and ankle clinic in London that needed a website as clear and precise as its diagnosis, without a branding budget.

Services
Website
Year 2024
Role Website design, build and yearly care
Visit the live site →

What I delivered

  • A calm, professional website design, without a brand project first
  • A WordPress build on Elementor
  • Specialist treatments explained in plain words
  • Every clinic location with its days and how to book it
  • A blog for articles on common foot conditions
  • Yearly care: updates, backups, security and small changes
  • A design refresh in the second year
Tools
WordPress · Elementor
The challenge

Where they were

Thomas Rimbault is a specialist MSK podiatrist with more than 20 years in podiatry. He uses ultrasound to diagnose foot and ankle problems during the consultation, and treats them with shockwave therapy, ultrasound-guided injections and custom orthotics.

What they needed

A website that makes specialist treatments easy to understand, shows where and when he practises, and turns visits into bookings. There was no budget for branding, so the site had to look professional on its own.

Website mockup

Website mockup

What I did

Professional without a brand project

I kept the design calm and simple: plenty of white space, one accent colour and clear type. The site looks like a specialist clinic, without the cost of a full identity first.

Treatments in plain words

Each treatment, from MSK consultations to ultrasound-guided injections and shockwave therapy, is explained in plain words: what it is and who it’s for. A blog adds articles on common conditions like heel pain and Morton’s neuroma, which help patients find the clinic through search.

Several clinics, one site

Thomas works from several locations across London, each with its own days and booking route. The site shows them in one place, so patients pick the clinic that suits them and book the right way.

A site that keeps up

I look after the site every year: updates, backups, security and small changes. After the second year we refreshed the design to improve the overall look and keep it current.

The result

A website that has grown with the clinic as it expanded across London.

  • A professional online presence on a small budget, with no separate branding project.
  • Specialist treatments explained clearly, so patients know what they’re booking.
  • All London clinics on one site, each with its own booking route.
  • A long-term relationship: yearly care since launch, and a design refresh in year two.

"I have been working with Tiziano for several years, and I couldn’t be happier with his work. He designed my website beautifully and has always been incredibly responsive whenever I’ve needed any modifications or updates. I really appreciate his professionalism, efficiency, and attention to detail. I highly recommend him to anyone looking for a reliable and talented web designer."

Thomas Rimbault Founder, SonoPodiatry
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